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It's hard to make out just what Mackenzie Carpenter had in mind for her piece in the Pittsburgh Post-Gazette. I spoke to her at length and thought I had a sense of what what she planned to write about but I've read her article a few times now and for the life of me cannot grasp the central idea.
This piece is better than most MSM pieces and does not follow the usual Olby puff-piece formula but had its questionable moments. OlbyWatch readers will note that she claims KO is up "67 percent" figure sorta like David Bauder's AP story which claimed he was up 69 percent (see A few words on ratings reality... for an explanation of why neither figure is even remotely accurate).
My pal Jay Rosen gets a mention here as well but as it fairly typical for an MSM piece there is no mention that Jay is a liberal - he is simply "a media critic and journalism professor at New York University". Yet when media critic Noel Sheppard is mentioned, the paper goes to great lengths to make sure the readers know that Sheppard is affiliated with Brent Bozell who is clearly labeled a conservative.
Of course the best part is that I am quoted which makes this an excellent piece:
Robert Cox, a New York businessman, has even started his own anti-Olbermann Web site, "OlbermannWatch.com," where he regularly dissects Olbermann's commentaries and news reports, which he calls sloppily researched.
"I happen to like NBC news," says Cox. "I grew up watching it. My sense is, though, that he's undermining the brand of NBC news and the integrity of that organization by not fact-checking stories, lifting material from other Web sites and only putting on guests he agrees with, which is totally irresponsible."
You will also see some OlbyWatch handiwork at play in piece: the use of the phrase "Rummy Rant", her reporting that feminists criticizing Keith for "disparaging remarks about women -- usually tabloid favorites like Paris Hilton", ,mentioning the Chris Wallace "a monkey posing as a newscaster" bit and the TCA event where KO gave "a Nazi salute while wearing a mask of conservative Fox commentator Bill O'Reilly"